Dope Brand Visuals: Adidas x Nicki Minaj x Big Sean

Companies have always used popular artists to help endorse and sell their products. With Yasiin Bey emerging with Louis Vuitton, it seems that companies are willingly tapping into the Hip-Hop culture to get their products sold. Adidas has teamed up with designer Jeremy Scott, Big Sean, D.Rose, and none other than female entertainer rapper Nicki Minaj to add flavor to their 2012 Fall campaign. The commercial shows how each person and their respective “crews” rep the Adidas brand. To the tune of Minaj’s “Masquerade”, check the commercial and let us know what you think.

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